Quotes (since it’s been awhile)

As it has been some time since a post was published with nothing but quotes, I thought we’d resurrect the form. Whereas in previous posts there has been a variety of authors quoting something not necessarily pertaining to advertising or the industry. This time, however, I thought we go with an emphasis on advertising, at least from people from within the ad biz. Enjoy!

When we are too timid to risk failure, we reduce the opportunities to succeed. And we eliminate the chance to learn. Keith Reinhard, member, Advertising Hall of Fame

Remove advertising, disable a person or firm from proclaiming its wares and their merits, and the whole of society and of the economy is transformed. The enemies of advertising are the enemies of freedom. David Ogilvy, member, Advertising Hall of Fame

Creative imagination — the lamp that lit the world — can light our lives. Alex F. Osborn, member, Advertising Hall of Fame

Let us blaze new trails. Let us prove to the world that good taste, good art and good writing can be good selling. William Bernbach, member, Advertising Hall of Fame

I have learned that any fool can write a bad ad, but that it takes a real genius to keep his hands off a good one. Leo Burnett, member, Advertising Hall of Fame

An important idea not communicated persuasively is like having no idea at all. William Bernbach, member, Advertising Hall of Fame

When we are too timid to risk failure, we reduce the opportunities to succeed. And we eliminate the chance to learn. Keith Reinhard, member, Advertising Hall of Fame

Creativity is no longer about grabbing attention or raising consumer awareness. Its goal is to remind consumers about what is fundamental and gratifying about a brand. Peter A. Georgescu, member, Advertising Hall of Fame

Rules are for people who don’t know what to do. AND I don’t like closed doors. Creativity flourishes best in an environment of open doors and open minds. Keith Reinhard, Advertising Hall of Fame

de Bono on Creativity

As you may know, Edward de Bono recently passed away. What he leaves with him is a vast treasure trove of creative insights and reminders of how and what we might do to strengthen and enhance our own creativity. Here are some select quotes from him provided by the World Creativity Innovation Week/Day and Prady, whom we thank for letting us further promote the creative thoughts of Dr. de Bono.

More de Bono quotes:

A memory is what is left when something happens and does not completely unhappen.

Most executives, many scientists, and almost all business school graduates believe that if you analyze data, this will give you new ideas. Unfortunately, this belief is totally wrong. The mind can only see what it is prepared to see.

Creativity is a great motivator because it makes people interested in what they are doing. Creativity gives hope that there can be a worthwhile idea. Creativity gives the possibility of some sort of achievement to everyone. Creativity makes life more fun and more interesting.

Creative thinking is not a talent, it is a skill that can be learnt. It empowers people by adding strength to their natural abilities which improves teamwork, productivity and where appropriate profits.

The need to be right all the time is the biggest bar to new ideas.

Bonus Quotes:

Humor is by far the most significant activity of the human brain.

It has always surprised me how little attention philosophers have paid to humor, since it is a more significant process of mind than reason. Reason can only sort out perceptions, but the humor process is involved in changing them.

Hopefully making a ruckus, one blog post at a time!

Be sure to check out my other blog, Joe’s Journey, for personal insights on life and its detours.

Quotes: Historic and Otherwise

Here lies before you a variety of quotes from various historical people, some of whom you may know, some of whom you may not. Either way, each quote is a foundation of knowledge in and of itself. Get nurtured, my friends. Enjoy!

On taking charge of your life:

Success usually comes to those who are too busy to be looking for it. — Henry David Thoreau

It is not death that a man should fear, but he should fear never beginning to live. — Marcus Aurelius

We simply attempt to be fearful when others are greedy and to be greedy only when others are fearful. — Warren Buffett

It is not these well-fed long-haired men that I fear, but the pale and the hungry-looking. — Julius Caesar

Knowledge is the antidote to fear. — Ralph Waldo Emerson

The greatest weapon against stress is our ability to choose one thought over another. –William James

Life shrinks or expands in proportion to one’s courage. — Anaïs Nin

Do what you can, where you are, with what you have. — Teddy Roosevelt

When you are through changing, you are through. Bruce Barton, member, Advertising Hall of Fame

When you’re green, your growing. When you’re ripe, you rot.  Ray Kroc, member, Advertising Hall of Fame

Quotes, Quotes and More Quotes

A bit of a continuation from last week but, nevertheless, intriguing. The authors come from all walks of life and some, you’ve probably never heard of. The quotes themselves tug at your soul as if to say, “Remember!”

On persevering through adversity:

You will face many defeats in life, but never let yourself be defeated. — Maya Angelou

Nothing is impossible, the word itself says, ‘I’m possible!’ — Audrey Hepburn

You must be the change you wish to see in the world. — Gandhi

The question isn’t who is going to let me; it’s who is going to stop me. — Ayn Rand

Fall seven times and stand up eight. — Japanese proverb

On following your instinct:

Don’t think. Thinking is the enemy of creativity. It’s self-conscious, and anything self-conscious is lousy. You can’t try to do things. You simply must do things. — Ray Bradbury

The less effort, the faster and more powerful you will be. — Bruce Lee

Life is not a problem to be solved, but a reality to be experienced. — Søren Kierkegaard

The opposite of love is not hate; it’s indifference. — Elie Wiesel

We become what we think about all day long. — Ralph Waldo Emerson

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Special Edition – Global Quotes: COVID-19, What it Means to the Advertising Industry

In a London-based publication on advertising, Shots conducted Q&A interviews with various agency and production firms around the globe.

They were asked one thing: How are you and your company coping with the current restrictions and what impact do you think they will have on the industry and your business?

In this special edition of Quotes, relating to that question, we hear how businesses are coping, what the potential fallout of this crisis could be, and about the initiatives being put in place to foster creativity during this isolation period. Here are some highlights.

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Recovery will happen, however, many of the brands and clients we work with have other priorities right now and we are very sensitive to this. Sarah Cutler, Director of Partnerships, makemepulse London

Right now, the world is in isolation physically and emotionally – I believe there will be a reaction to this. Simon Hatter, Founder & Creative Director, Rumour Has It Amsterdam

Some are set up for success and, for others, this will be a wake-up call.  Nancy Crimi-Lamanna, Chief Creative Officer, FCB Toronto

The world must keep moving and creative problem-solving has a vital role to play.  James Razzall, President, Advertising North America, Framestore

As crippling as this crisis has been for our industry, finding ways to support brand messaging in a time where consumers are looking to them to give back is a vital role. Justin Wineburgh, CEO & President, Alkemy X

Our Chinese co-workers shared their best practices at a very early stage, both from a business and safety aspects.  The worst scenario would actually be not to come prepared for what’s next. We must help companies and brands to be up and running just before lockdown ends.  Olivier Lefebvre, CEO and Partner at FF Paris

The best response is to think how you, as a brand, can be genuinely useful to people. Sam Walker, ECD, Uncommon London

This will result in less projects and less work and unfortunately, in the long run, put companies out of business. Espen Horn, Executive Producer, Motion Blur Norway

I see this hitting of the pause button not just as a problem but, just possibly, as an amazing opportunity.  Charlie Crompton, Managing Partner & EP, Rogue Films London

Due to the fact that there is zero new business coming in… we also started to develop self-improvement ideas for the whole company.  Patrick Volm-Dettenbach, Executive Producer, ELEMENT E Filmproduktion Germany

The world is also changing how it consumes media. Print will likely take a hit (Playboy was the first to announce it had stopped printing).  Héloïse Hooton, Founder, Hooton Public Relations

Our biggest priority is to relieve the anxiety of everyone in the company. Joseph Bonnici Partner & Executive Creative Director, Bensimon Byrne Toronto

I am convinced that advertisers will have to continue communicating through campaigns/commercials, especially once life returns to normal. Ruben Goots, Founder and EP, Hamlet Belgium

What will never change about our business is that creativity, craft and smart solutions will always win the day. Ari Kuschnir, Founder & Managing Partner, m ss ng p eces

It is simply impossible for any business to survive a period of expenditure with no income over a prolonged period of time. What we don’t want is a lag in getting going again and that is very much the views of the agencies we have spoken to. Spencer Dodd, Joint MD & EP, Merman London

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If this crisis has one upside for entrepreneurs, it will be to force us to focus on essentials, reinvent how we do things in a leaner way.  Simon Cachera, Co-Founder, Victor & Simon Amsterdam

 

 

 

If you liked this post, check out some others here . . .

Quotes on Advertising & Creativity

Greetings and good day to ‘ya! Here’s your respite into the world of famous and sometimes infamous quotes from a variety of personalities. Any one of these could prove motivation for that ad you’re working on, tweak your imagination, inspire you or just plain bring a smile to your face.

Feel free to share.

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Nobody has ever built a brand by imitating somebody else’s advertising.
David Ogilvy, member, Advertising Hall of Fame

In the advertising business, a good idea can inspire a great commercial. But a good insight can fuel a thousand ideas, a thousand commercials. Phil Dusenberry, member, Advertising Hall of Fame

Our job is to simplify, to tear away the unrelated, to pluck out the weeds that are smothering the product message. William Bernbach, member, Advertising Hall of Fame

You can’t use up creativity. The more you use, the more you have.       Maya Angelou

The heart of creativity is discipline. William Bernbach, member, Advertising Hall of Fame

If you are writing about baloney, don’t try to make it Cornish hen because that is the worst kind of baloney there is. Just make it darned good baloney. Leo Burnett, member, Advertising Hall of Fame

Fun without sell gets nowhere, but sell without fun tends to become obnoxious. Leo Burnett, member, Advertising Hall of Fame

Yes, I sell people things they don’t need. I can’t, however, sell them something they don’t want. Even with advertising. Even if I were of a mind to. John E. O’Toole, member, Advertising Hall of Fame

Big ideas are so hard to recognize, so fragile, so easy to kill. Don’t forget that, all of you who don’t have them. John Elliott, Jr., member, Advertising Hall of Famered-quotation-marks-vector-online-royalty-free-picture-435958

There is no material with which human beings work which has so much potential energy as words. Ernest Elmo Calkins, member, Advertising Hall of Fame

 

 

Now, paraphrasing Seth Godin, Go Raise A Ruckus!

Quotes . . .Quotes . . .Quotes. And then some!

Greetings and good day to ‘ya! Here’s your respite into the world of famous and sometimes infamous quotes from a variety of personalities. Any one of these could prove motivation for that ad you’re working on, tweak your imagination, inspire you or just plain bring a smile to your face.

Feel free to share.

It’s the start of the week. Have some fun. NOW!

Enjoy!!

smartquote-top The most common trouble with advertising is that it tries too hard to impress people. —James Randolph Adams, member, Advertising Hall of Fame

Advertising did not invent the products or services which called forth jobs, nor inspire the pioneering courage that built factories and machinery to produce them. What advertising did was to stimulate ambition and desire – the craving to process, which is the strongest incentive to produce.– Bruce Barton, member, Advertising Hall of Fame

We would accomplish many more things if we did not think of them as impossible.  Vince Lombardi

Advertising is what you do when you can’t go see somebody. That’s all it is. — Fairfax Cone, member, Advertising Hall of Fame

In writing advertising it must always be kept in mind that the customer often knows more about the goods than the advertising writers because they have had experience in buying them, and any seeming deception in a statement is costly, not only in the expense of the advertising but in the detrimental effect produced upon the customer, who believes she has been misled. — John Wanamaker, member, Advertising Hall of Fame

Creativity varies inversely with the number of cooks involved in the broth. — Bernice Fitz-Gibbon, member, Advertising Hall of Fame

There is no such thing as ‘soft sell’ and ‘hard sell.’ There is only ‘smart sell’ and ‘stupid sell.’ —Charles H. Brower, member, Advertising Hall of Fame

When a distinguished but elderly scientist states that something is possible, he is almost certainly right. When he states that something is impossible, he is very probably wrong. – Arthur C. Clarke

Millions saw the apple fall, but Newton was the one who asked why.       – Bernard Baruch

They who dream by day are cognizant of many things which escape those who dream only by night. – Edgar Allan Poe smartquote-bottom

 

Fun, Frivolous, Famous, and Fearless Quotes . . . Food for your Soul!!

red-quotation-marks-vector-online-royalty-free-picture-435958Here we are again, searching through the online Quote Bag. Some of the gems I found are listed below.

Your respite into the world of famous and sometimes infamous quotes from a variety of personalities. Any one of these could prove motivation for that ad you’re working on, tweak your imagination, inspire you or just plain bring a smile to your face.

 

Charles Kettering Quote

I am looking for a lot of men who have an infinite capacity to not know what can’t be done.” – Henry Ford

My stories run up and bite me on the leg. I respond by writing down everything that goes on during the bite.” — Ray Bradbury, the author of Twilight Zone’s 100th episode!

Ray Bradbury Title Card

From someone on Twitter:
It was the great Ray Bradbury, whom I interviewed as a young reporter and aspiring novelist going in five different directions at once and totally befuddled.  His simple advice to me:  “Write what you love to read.”

Rod Serling Quote

 

Mark Twain Quote

 

It is the supreme art of the teacher to awaken joy in creative expression and knowledge.”   – Albert Einstein

There have been three writers that most suit me: Rod Serling, Clifford Odets and Neil Simon. With Neil it was the humor and the rhythms. Odets, the staccato. But with Rod Serling, it was the anger, the defiance and fire. He brought such fire to everything he wrote.” — Jack Klugman

No knowledge of what went before. No understanding of what is now. No knowledge of what will be.  #ZoneQuotes #S3E14  “Five Characters in Search of an Exit” by Rod Serling

Creativity requires the courage to let go of certainties.” – Erich Frommred-quotation-marks-vector-online-royalty-free-picture-435958

 

 

 

 

Which ones ring true for you? Inspire you? Make you want to scratch your head and say “Huh?” Let me know in the comments.

Friday Fun Quotes: Imagination’s Elixir

Here ya go. Your weekly respite into the world of famous and sometimes infamous quotes from a variety of personalities. Any one of these could prove motivation for that ad you’re working on, tweak your imagination, inspire you or just plain bring a smile to your face.

Did you ever wonder if Charlie Brown ever felt like he was living in The Twilight Zone or if Snoopy ever wanted to remodel his doghouse from a Frank Lloyd Wright design?

It’s Friday. Have some fun. Enjoy!!

CharlesShultz Quote

Rod Serling-Behind Curtain

 

The writer broadens, becomes more observant, more tempered, wiser… It  is not something that is injected into him by a needle…  It doesn’t  work that way. It’s a tedious, tough, frustrating process, but never,  ever be put aside by the fact that it’s hard.– Rod Serling

 

The scientist has marched in and taken the place of the poet. But one day somebody will find the solution to the problems of the world and remember, it will be a poet, not a scientist. – Frank Lloyd Wright

A great architect is not made by way of a brain nearly so much as he is made by way of a cultivated, enriched heart. – Frank Lloyd Wright

It is better to fail in originality than to succeed in imitation. –        Herman Melville

There is a muse. But he’s not going to come fluttering down into your writing room and scatter creative fairy-dust all over your typewriter or computer station. He lives in the ground. He’s a basement guy. You have to descend to his level, and once you get down there, you have to furnish an apartment for him to live in. You have to do all the grunt labor, in other words, while the muse sits and smokes cigars and admires his bowling trophies and pretends to ignore you. –                Stephen King

Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do. If you haven’t found it yet, keep looking. Don’t settle. As with all matters of the heart, you’ll know when you find it.– Steve Jobs

Own only what you can always carry with you: know languages, know countries, know people. Let your memory be your travel bag. -                Aleksandr Solzhenitsyn

11 … 10 … 9 … ignition sequence start … 6 … 5 … 4 … 3… 2 … 1 … 0. All engine running. Liftoff! We have a liftoff — 32 minutes past the hour — lift off on Apollo 11. Tower cleared. – Jack King

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Friday Fun Quotes: Advertising (well, not so much) & Others

This week I offer some different types of quotes that have more to do with writing and clarity, important to all writers. Still, some of these could also apply to speaking as well. The sources are varied as are their backgrounds and some are better known than others.

Nevertheless, take heed, take heart, and take a read . . . Enjoy, learn and then act accordingly. But, it’s Friday, so have Fun!

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A sentence should never be cruel and unusual.— William Burton, Esq.

I have made this letter longer than usual because I lack the time to make it shorter.— Blaise Pascal, mathematician

Clarity begins at home.— Edie Schwager, speaker with the American Medical Writers Association

The trouble with so many of us is that we underestimate the power of simplicity.— Robert Stuberg, author and speaker

I never write ‘metropolis’ for seven cents when I can write ‘city’ and get paid the same.— Mark Twain, author

When writing about science, don’t simplify the science; simplify the writing.— Julie Ann Miller, former editor of Science News 

This report, by its very length, defends itself against the risk of being read.— Winston Churchill, former British prime minister

If you don’t have time to read, you don’t have the time (or the tools) to write. Simple as that.— Stephen King, author

All good writing begins with terrible first efforts. You need to start somewhere.— Anne Lamott, author

Good writing is clear thinking made visible.— William Wheeler, journalist and author

Easy reading is damn hard writing.— Nathaniel Hawthorne, author

No compulsion in the world is stronger than the urge to edit someone else’s document.— H. G. Wells, author

 

So which one or ones resonate with you? Drop me a line and let me know why.