Friday Fun Quotes . . . is baaaack!!

It’s back. Friday Fun Quotes. Sorry we’ve been away for awhile but other priorities surfaced and we’re just now trying to get back into the swing of things.

Searching through the online Quote Bag, some of the gems I found are listed below. They are a variety of ad-related and TV-related quotes from some very significant folks in our culture such as David Ogilvy, Rod Serling, Steve Jobs, and Van Gogh.

So, without further ado, enjoy!

If you’re trying to persuade people to do something, or buy something, it seems to me you should use their language, the language they use every day, and the language in which they think. We try to write in the vernacular. David Ogilvy, member, Advertising Hall of Fame

Great designers seldom make great advertising men, because they get overcome by the beauty of the picture – and forget that merchandise must be sold. James Randolph Adams, member,                       Advertising Hall of Fame

Our current obsession with creativity is the result of our continued striving for immortality in an era when most people no longer believe in an after-life. Arianna Huffington

RodSerlingQuote-singular evil

RodSerlingQuote-where will he

I want to put a ding in the universe. Steve Jobs

VanGogh Museum

Van Gogh Museum

‘something like the colour of a really dusty potato, unpeeled of course’. Van Gogh painted in earth tones. He wanted to show that they ‘have tilled the earth themselves with these hands they are putting in the dish, and that they have thus honestly earned their food’. 

We don’t grow unless we take risks. Any successful company is riddled with failures. James E. Burke, member, Advertising Hall of Fame

NightGallery-Michelle Lee

The weed is employed by the aging witch who has used up her present body to facilitate her entry into the new, young body she has chosen for herself. #GalleryQuotes #NGS2E3, “Since Aunt Ada Came to Stay” (Night-Gallery) Michelle Lee

***And, finally, with a wink and a nod . . .***

The man I knew, my dad, was nothing like the black and white image walking across the MGM soundstage… #my lampshade, guitar and I don’t know where he got the rest of the outfit. Anne Serling, excerpted from “AS I KNEW HIM: My Dad Rod Serling”

RodSerling-at home

Rod at home

Friday Fun Quotes: Imagination’s Elixir

Here ya go. Your weekly respite into the world of famous and sometimes infamous quotes from a variety of personalities. Any one of these could prove motivation for that ad you’re working on, tweak your imagination, inspire you or just plain bring a smile to your face.

Did you ever wonder if Charlie Brown ever felt like he was living in The Twilight Zone or if Snoopy ever wanted to remodel his doghouse from a Frank Lloyd Wright design?

It’s Friday. Have some fun. Enjoy!!

CharlesShultz Quote

Rod Serling-Behind Curtain

 

The writer broadens, becomes more observant, more tempered, wiser… It  is not something that is injected into him by a needle…  It doesn’t  work that way. It’s a tedious, tough, frustrating process, but never,  ever be put aside by the fact that it’s hard.– Rod Serling

 

The scientist has marched in and taken the place of the poet. But one day somebody will find the solution to the problems of the world and remember, it will be a poet, not a scientist. – Frank Lloyd Wright

A great architect is not made by way of a brain nearly so much as he is made by way of a cultivated, enriched heart. – Frank Lloyd Wright

It is better to fail in originality than to succeed in imitation. –        Herman Melville

There is a muse. But he’s not going to come fluttering down into your writing room and scatter creative fairy-dust all over your typewriter or computer station. He lives in the ground. He’s a basement guy. You have to descend to his level, and once you get down there, you have to furnish an apartment for him to live in. You have to do all the grunt labor, in other words, while the muse sits and smokes cigars and admires his bowling trophies and pretends to ignore you. –                Stephen King

Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do. If you haven’t found it yet, keep looking. Don’t settle. As with all matters of the heart, you’ll know when you find it.– Steve Jobs

Own only what you can always carry with you: know languages, know countries, know people. Let your memory be your travel bag. -                Aleksandr Solzhenitsyn

11 … 10 … 9 … ignition sequence start … 6 … 5 … 4 … 3… 2 … 1 … 0. All engine running. Liftoff! We have a liftoff — 32 minutes past the hour — lift off on Apollo 11. Tower cleared. – Jack King

quote

 

 

 

 

 

Colorfully Weird, “Speeding” Image Wins Hyundai Cannes Lion. Should it Have?

Winning an award in the advertising business is a big deal. The really big deals come annually during the sun-baked, beach-worshipping, booze-enhanced party in France known famously as the Cannes International Festival of Creativity. This year was no exception.

Except. One campaign that did win a Lion was done by MullenLowe/SSP3 for Hyundai called Speeding Emojis. As their brief explained, “Every day, more people are involved in car accidents for texting and driving. To make drivers aware of this issue, we decided to use one of the most common elements, when it comes to writing: emojis. But we wanted to use them in a different way. So, we decided to show how they would look at 69, 85, 43 and 76 km/h to prove that texting and driving at the same time just doesn’t make sense.”

Color Swirl Hyundai Ad

Colorful representation of an emoji used while texting when traveling at various high speeds. Note the vertical line of copy at left basically saying “don’t text at xy speed and drive.”

The explanation given in the brief by the agency obviously doesn’t appear in the ad, nor should it. Given this, how is one to know what the image is? While the single line of copy is pretty self-explanatory, the big-ass image of a color swirl is not.

The campaign also uses several different emoji varieties with accompanying swirls of different colors, tying in with that emoji.

Color Swirl Hyundai-green

Another in series of colorful swirls in Hyundai’s Don’t (emoji) and Drive campaign

Given that the image dominates the ad and the tag line is sort of lost, it sort of begs the question: What the Hell does the image represent and/or why isn’t that explained in some fashion? Given an art director’s or designer’s perspective, one might wonder, “How’d they do that?” or “What is that supposed to be?”

Well, this is where it gets even more interesting. According to a post on Twitter, a very “similar looking” image is available from Shutterstock. Now, it’s not unusual to use stock imagery in spec work or presentations but unless an agency is in partnership with a stock footage and imagery company like Shutterstock, this is highly unusual and probably not even kosher. There’s not even a credit given to Shutterstock in the ad nor to the designer who created the original artwork, Rik Oostenbroek.

Color Swirl Hyundai-large

Color swirl image via Shutterstock compared to image used in Hyundai ad campaign.

I’m surprised that, to my knowledge thus far, neither Shutterstock nor Rik Oostenbroek have contacted the agency or Hyundai about about this; of course, this assumes that approval was given beforehand. Even if it was, where’s the credit?

In reporting on the story, Adweek requested a response from MullenLowe who sent the following:

“In regards to this particular campaign, the images were identified as the most fitting way to illustrate the important ‘don’t text and drive’ message for our client. The appropriate rights for the four images were purchased through the correct channels and we acted legally within the terms of the licence. We have been in contact with the artist claiming credit for the work on social media, with a full explanation of the creative process and the surrounding legalities.

“D&AD investigated the entry and deemed it eligible on the evidence provided.”

But . . . where’s the originality? Some folks may not have a problem with using stock imagery in ads while I’m sure some do. Are we seeing some sort of trend in advertising? What’s the proper use of stock photography and when and where should it be used?

“If you literally copy and paste something and stick a line of copy on it, I don’t think it’s worthy of an award,” said Chris Garbutt, global CCO of TBWA\Worldwide and a frequent awards juror. “I don’t think it’s enough to do that anymore.”

I believe this ad and its campaign has a few issues. Feel free to write in the comments section of this blog and let me know your thoughts.

Personally, these images remind me of something caught in a time warp, but absolutely nothing concerning automobiles. The concept of “don’t text and drive” could apply to any cell phone provider’s message, for that matter.

The images do illicit one’s attention. However, their reaction may produce a “WTF?”

Go figure.

 

Friday Fun Quotes: Masters’ Collection

This Friday’s edition of the blog again highlights various quotes in yet a different manner. Their authors don’t necessarily come from the advertising industry but are involved in some aspect of creativity.

Serling, Poe, Van Gogh, Einstein – quite a master’s collection, wouldn’t you say? While I am definitely a fan of Rod Serling and his Twilight Zone series, I also enjoy the works of my relative, Edgar Allan Poe. Yes, I am a writer. I learned years ago in reading a Louisiana history book, that my great-great-great uncle (Poe) was Edgar’s cousin or something like that.

And, yes, I do believe there is some truth to what “Uncle Edgar” (as I call him) says in the first quote below.

Uncle Edgar Quote

Edgar Allan Poe-silhoutte quote

Albert Einstein quote

Van Gogh Quote

Whenever you write, whatever you write, never make the mistake of assuming the audience is any less intelligent than you are.                                                                        –  Rod Serling 

...No matter what the future brings, man’s capacity to rise to the occasion will remain unaltered. Our  potential for tenacity and optimism continues, as always, to outfight and outlive any and all changes made by society. – Rod Serling. Twilight Zone “Steel.”

 

Rod Serling Profile:Quote

Rod Serling-Graduation

So long as you care, so long as you commit, so long as you concern yourself with the human condition, you have it in your power, perhaps twenty years from now, to be called to deliver a Commencement Address against a background of an infinitely finer world. – Rod Serling

Rod Serling-Behind Curtain

The writer broadens, becomes more observant, more tempered, wiser… It  is not something that is injected into him by a needle…  It doesn’t  work that way. It’s a tedious, tough, frustrating process, but never,  ever be put aside by the fact that it’s hard. – Rod Serling.

So, do you have a favorite? Which one really speaks to you? Let me know, and I may pass it on to Uncle Edgar!

Friday Fun Quotes: Special Edition

As you can see, this edition of Fun Quotes looks different. While I continue with a series of various illustrious quotes, here are some others I found that are not only worth-remembering, but which I find interesting and inspiring. Hopefully, you will, too.

Enjoy!!

Man is a creature of hope and invention, both of which belie the idea that things cannot be changed. – Tom Clancy

If people did not sometimes do silly things, nothing intelligent would ever get done. – Ludwig Wittgenstein (NCN)

Creativity needs the ability and freedom to enjoy, to fantasize, to laugh, to loaf, to be spontaneous. Creativity is a kind of intellectual play. It is a kind of permission to be ourselves, to let loose and to be crazy. – A.H. Maslow 

The longer I live, the more beautiful life becomes. – Frank Lloyd Wright

Brene Brown Quote

PelegTop on Creativity

Abdul Kalam Quote

Ken Robinson Quote

Everyone Is Creative

Doctor Who Quote

 

So, whatdaya think? Have a favorite among these? Lemme know!

 

 

 

 

Lady of the Living Room

A short, “short” (story).  This “short” came to me in a dream sequence recently. It was so vivid yet I could never identify the Lady, but I sort of recalled the Living Room.

 

I found her standing in the middle of the living room. But whose? This is not my house but for some reason it’s familiar. How did I get here? Who is this woman?

Attractive, stylish, middle-aged woman, dressed like 60’s women, complete with non-bufont hairdo. She’s in a silver-white business suit with dress buttons down front leading to a big belt buckle.

Martha Stewart Silhoutte

Silhouette by marthastewart.com

She’s actually from the sixties. Aside from her appearance, I seem to know that for some reason.

She never says her name.

Gazing intently into my eyes, she seems to know what I’m thinking and wondering.

She then proceeds to undress.

She gradually strips off her clothing, asking for some assistance from me. During so, she openly talks about having black underwear but not like the conservative styles of sixties’ fashion for “women her age.”

She embraces me and coyly purrs that she’s ten years older – – how does she know?

The Lady stands there before me, completely nude except for shiny black dress high heels. She appears to be completely comfortable and says she’s always been very open and passionate about sex, and with men of all ages.

We embrace and have a passionate kiss. Only then do I break away to get a drink when I discover the surroundings have changed.

We’re still in a house but not “that” house. Don’t know what’s happened but now I seem to be back in the sixties.

What power has she? Can I get back to my reality? Have I changed? Why has she done this?

“You told me I looked like a lady from the sixties,” she declares. “Well, you’re right; I am a lady from the sixties. And now you’re back in the sixties, too, dah-ling,” she purrs rather matter-of-factly.

“Where you’ll stay!” she blurts out flatly.

Martha Stewart Silhoutte 2

Silhouette by marthastewart.com

She starts laughing slowly; first a chuckle, then intensifying into full blown, hysterical laughter, all the while having a slight but wicked twinkle in her eye.

Then in a flash, she’s gone. Poof!

Startled, I begin to look around when I notice the windows and how pretty a day it is outside. Maybe my reality still exists beyond that window. As I near the window, however, I’m shocked to see that it’s just a painting. That’s not all; as I look around the room, I notice that ALL the windows are paintings.

What’s going on?

I move toward another window/painting, but as I pass in front of what I know is a mirror, I stop dead in my tracks. The reflection is of myself; yet, it can’t be.

Then I hear, faintly but distinctly, her hysterical laughter once again.

It appears I have now become the Lady of the Living Room.

And the Easter Bunny Went Hop. . .Hop. . . Fart. . .Hop Along the Way!

Easter’s coming and with it the crunch of candy selling. Most will be customary and traditional, with some even being kinda cute. Yet, customary and traditional are not exactly what this blog is about. Innovation and creativity, with a tip ‘o the hat to weirdness, is more in line with what we like to showcase.

This year I’ve come across a bit of untraditional marketing, via a Business Insider article, utilizing Mr. Bunny and his, uh, hopping. Yet, kids should get a kick (hop?) out of the Bunny’s candy while parents should get a bit of a chuckle out of the Bunny’s offering.

Both would agree it’s a bit silly, but so what?

What am I talking about? Why it’s Bunny Farts, that’s what. What are Bunny Farts, you ask? Well . . .

Bunny Farts

According to the description for the fruit punch-flavored pink cotton candy, the Easter Bunny consumes a “magically unique diet of apples, carrots and candy […] known to produce farts that are sugary and delicious.” Sorry, but that just sort of makes me grimace a bit.

Little Stinker, the maker of Bunny Farts, also sells products like “Unicorn Farts,” “Dinosaur Farts,” and “Reindeer Farts.” The company pledges to donate 10% of profits from each product — including those purchased on Amazon — to a specific cause.

This type of marketing, though, makes me wonder. What if the company approached the Charles Schultz Foundation (you know, Peanuts) to see about a tie-in with you-know-who for a possible product named Beagle Burps? However, the connotation here suggests that  the famous feline Garfield might be better suited for the promotion. Just a thought.

“We are proud to have donated over $130,000 to various charities since we began three years ago,” Little Stinker Vice President Melanie Simpson. told INSIDER via email. “Our mission is Making the World a Sweeter Place, one bag at a time.”

Sales of the Bag of Bunny Farts along with sales of the Bag of Unicorn Farts have benefited children through donations to the Unicorn Children’s Foundation, The Next Step Academy, Ovarian Cancer Connection and KultureCity.

You can buy a package on Amazon for $8.95, or on Little Stinker’s online store for $9.95.

More information on this and other Easter related and interesting news can be found at Business Insider.