To Quote is to Speak, to Listen, to Learn!

The subject matter may vary. The speaker may vary. The quote may still be memorable no matter who says it. Keep that in mind when reciting any one of the quotes below. It will make for a memorable occasion.

 

Advertising becomes a dialogue that becomes an invitation to a relationship. — Lester Wunderman, member, Advertising Hall of Fame

Thinking about ourselves isn’t related to knowing ourselves. — Lauren Esposito, arachnologist, co-founder of 500 Queer Scientists

Nothing comes merely by thinking about it. — John Wanamaker, member, Advertising Hall of Fame

Regardless of the moral issue, dishonesty in advertising has proved very unprofitable. — Leo Burnett, member, Advertising Hall of Fame

Attract attention, maintain interest, create desire and get action. — E. Elmo St. Lewis, member, Advertising Hall of Fame


Rules are for people who don’t know what to do. — Keith Reinhard, member, Advertising Hall of Fame

I don’t like closed doors. Creativity flourishes best in an environment of open doors and open minds. — Keith Reinhard, member, Advertising Hall of Fame

Advertising is what you do when you can’t go see somebody. That’s all it is. — Fairfax Cone, member, Advertising Hall of Fame

 

Hopefully making a ruckus, one blog post at a time!

Be sure to check out my other blog, Joe’s Journey, for a different kind of playground for creativity, innovation and inspiring stuff.

 

The Quotes Return. Enjoy!

Greetings and good day to ‘ya! Here’s your respite into the world of famous and sometimes infamous quotes from a variety of personalities. Any one of these could prove motivation for that ad you’re working on, tweak your imagination, inspire you or just plain bring a smile to your face.

Feel free to share!

Every advertisement should be thought of as a contribution to the complex symbol which is the brand image. – David Ogilvy, member, Advertising Hall of Fame

It is easier to tone down a wild idea than to think up a new one. – Alex Osborne, member, Advertising Hall of Fame

People are very sophisticated about advertising now. You have to entertain them. You have to present a product honestly and with a tremendous amount of pizzazz and flair, the way it’s done in a James Bond movie. But you can’t run the same ad over and over again. You have to change your approach constantly to keep on getting their attention. – Mary Wells Lawrence, member, Advertising Hall of Fame

Question everything. Learn something. Answer nothing. – Euripides

If you can’t turn yourself into your customer, you probably shouldn’t be in the ad writing business at all. – Leo Burnett, member, Advertising Hall of Fame

Never write an advertisement which you wouldn’t want your family to read. You wouldn’t tell lies to your own wife. Don’t tell them to mine.  – David Ogilvy, member, Advertising Hall of Fame

Imagination is more important than knowledge. For knowledge is limited, whereas imagination embraces the entire world, stimulating progress, giving birth to evolution. – Albert Einstein

Learn the rules like a pro, so you can break them like an artist. – Pablo Picasso

After a certain high level of technical skill is achieved, science and art tend to coalesce in esthetics, plasticity, and form. The greatest scientists are always artists as well. − Albert Einstein

Some of the biggest advertising mistakes are people who imagine they know what the problem is, or they’re not even thinking about; they’re just coming up with that brilliant idea and trying to force the problem to fit it. – Mary Wells Lawrence, member, Advertising Hall of Fame