Tag Archives: Keith Reinhard

Special Quotes and a Christmas Gift, too

This being the week before Christmas I thought it appropriate to present some special quotes for this month and to end the list with a Christmas thought. Season’s Greetings and Happy Holidays!

Neither wisdom nor good will is now dominant. Hope lies in dreams, in imagination and in the courage of those who dare to make dreams into reality. – Jonas Salk

Some questions don’t have answers, which is a terribly difficult lesson to learn. — Katharine Graham, member, Advertising Hall of Fame

I want to put a ding in the universe. – Steve Jobs

Let’s gear our advertising to sell goods, but let’s recognize also that advertising has a broad social responsibility. — Leo Burnett, member, Advertising Hall of Fame

Nobody has ever built a brand by imitating somebody else’s advertising. — David Ogilvy, member, Advertising Hall of Fame

The heart of creativity is discipline. — William Bernbach, member, Advertising Hall of Fame

Like the musical score, a mission statement is only as good as the performance it inspires. — Keith Reinhard, member, Advertising Hall of Fame

I do not regard advertising as entertainment or an art form, but as a medium of information. — David Ogilvy, member, Advertising Hall of Fame

In writing advertising it must always be kept in mind that the customer often knows more about the goods than the advertising writers because they have had experience in buying them, and any seeming deception in a statement is costly, not only in the expense of the advertising but in the detrimental effect produced upon the customer, who believes she has been misled. — John Wanamaker, member, Advertising Hall of Fame

Christmas is more than barging up and down department store aisles and pushing people out of the way. Christmas is another thing finer than that. Richer, finer, truer, and it should come with patience and love, charity, compassion. ~ Rod Serling

 

Hopefully making a ruckus, one blog post at a time!

Be sure to check out my other blog, Joe’s Journey, for personal insights on life and its detours.

And, check out creative selections from my website.

Jolan tru!

From Rod Serling to Frank Lloyd Wright

Here they are again, quotes for November this time. As usual they represent a variety of viewpoints from various folks, some better known than others. Enjoy!

 

The writer’s role is to menace the public’s conscience. He must have a position, a point of view. He must see the arts as a vehicle of social criticism and he must focus on the issues of his time. — Rod Serling

Nothing splendid has ever been achieved except by those who dared believe that something inside of them was superior to circumstance. — Bruce Barton, member, Advertising Hall of Fame

Advertising promotes that divine discontent which makes people strive to improve their economic status. — Ralph Starr Butler, member, Advertising Hall of Fame

Brands that keep us invisible to appease anti-LGBTQ activists … are missing a future generation of consumers and employees who demand that brands include LGBTQ people and other diverse communities in authentic and organic ways. — Sarah Kate Ellis, GLAAD’s president and CEO, as quoted by MediaPost Communications

It is easier to tone down a wild idea than to think up a new one. — Alex Osborne, member, Advertising Hall of Fame

Violence does not spring from a vacuum. It’s born out of other men’s violence. It gets nurtured and it grows in a soil of prejudice and of hate and of bigotry. ~Rod Serling

Fun without sell gets nowhere, but sell without fun tends to become obnoxious. — Leo Burnett, member, Advertising Hall of Fame

An important idea not communicated persuasively is like having no idea at all. — William Bernbach, member, Advertising Hall of Fame

When we are too timid to risk failure, we reduce the opportunities to succeed. And we eliminate the chance to learn. — Keith Reinhard, member, Advertising Hall of Fame

An idea is salvation by imagination. – Frank Lloyd Wright

 

Hopefully making a ruckus, one blog post at a time!

Be sure to check out my other blog, Joe’s Journey, for personal insights on life and its detours.

And, check out creative selections from my website.

Jolan tru!

Quotes Anew

Well, it’s that time of the month again when I present a variety of quotes from different personalities from the worlds of creativity and advertising, among others. Take to heart but also take time to think. They’ll serve you well! Enjoy!

 

Creativity is no longer about grabbing attention or raising consumer awareness. Its goal is to remind consumers about what is fundamental and gratifying about a brand. — Peter A. Georgescu, member, Advertising Hall of Fame

Meetings are all too often the burial grounds of great ideas. — Keith Reinhard, member, Advertising Hall of Fame

Every area of trouble gives out a ray of hope, and the one unchangeable certainty is that nothing is certain or unchangeable. — John E. Kennedy, member, Advertising Hall of Fame

The creation of something new is not accomplished by the intellect but by the play instinct acting from inner necessity. The creative mind plays with the objects it loves. – Carl Jung

Most executives, many scientists, and almost all business school graduates believe that if you analyze data, this will give you new ideas. Unfortunately, this belief is totally wrong. The mind can only see what it is prepared to see. – Edward de Bono

Ideals are like stars; you will not succeed in touching them with your hands. But like the seafaring man on the desert of waters, you choose them as your guides, and following them you will reach your destiny. – Carl Schurz

The self you know, the you deep inside, is obscured by a stack of untold stories.
Janet Mock, writer, television host, director, producer and transgender rights activist

The person who knows HOW will always have a job. The person who knows WHY will always be his boss. – Alanis Morissette

To think is to practice brain chemistry. – Deepak Chopra

A life spent making mistakes is not only more honorable, but more useful than a life spent doing nothing. – George Bernard Shaw

 

Hopefully making a ruckus, one blog post at a time!

Be sure to check out my other blog, Joe’s Journey, for personal insights on life and its detours.

Advertising Hall of Fame Quotes – Part 5

Happy Mardi Gras!!

Here’s the fifth in a five-part series (more to come later) of various worth-remembering quotes which I believe you’ll find interesting and hopefully inspiring. Excerpted from the newsletter “Smart Brief” from the American Advertising Federation, these quotes are usually from a member of the Advertising Hall of Fame.

Quote

41. I don’t like closed doors. Creativity flourishes best in an environment of open doors and open minds.

— Keith Reinhard

42. There is no such thing as ‘soft sell’ and ‘hard sell.’ There is only ‘smart sell’ and ‘stupid sell.’ 

— Charles H. Brower

43. In the modern world of business, it is useless to be a creative original thinker unless you can also sell what you create. Management cannot be expected to recognize a good idea unless it is presented to them by a good salesman.

— David Ogilvy

44. Grant graciously what you dare not refuse.

— George Gallup

45. Advertising makes people discontented. It makes them want things they don’t have. Without discontent, there is no progress, no achievement.

— Morris Hite

46. The artist defines creativity. The audience defines effectiveness. To be creative, study art. To be effective, study the audience. To be both, study how the audience responds to art.

— Keith Reinhard

47. I avoid clients for whom advertising is only a marginal factor in their marketing mix. They have an awkward tendency to raid their advertising appropriations whenever they need cash for other purposes.

— David Ogilvy

48. Creativity often consists of merely turning up what is already there.

— Bernice Fitz-Gibbon

49. We don’t grow unless we take risks. Any successful company is riddled with failures.

— James E. Burke

50. There’s nothing wrong with being fired.

— Ted Turner

So, which one or ones is/are your favorite(s)?

Do you have a favorite or favorites in the series?

Lemme know.