Extraordinary Creativity. Dynamic Images, strikingly different. 100 Years Apart.

What do you get when you pair an egotistical, genius architect from the early 20th Century with a young Canadian-born illustrator producing incredibly creative work?

Oh, and throw in 100 years difference between the two.

What do they have in common? Extraordinary talent.                                 Extraordinary images.

One was a visionary; the other expresses her visions colorfully. He showed bold and dramatic executions; so does she. He was extremely creative and imaginative. Her: Ditto. That’s what this blog is all about: Various and different perspectives on creativity.

In reading articles recently on re-imaging, I was reunited with the subject of a paper I’d written years ago. This article took a different perspective. About the same time, I was introduced to a new subject of creativity in an article on illustration.

The subjects: Very different and very dynamic.

The subject I wrote about years ago was the infamous and egotistical architect, Frank Lloyd Wright. I was intrigued by his designs and his persona. His works were that of genius. My aunt, being an interior designer, was quite familiar with Mr. Wright, especially after seeing him in Chicago during the fifties. This heightened my interest and pushed me to write the paper.

frank-lloyd-wright_1

Courtesy PPG Paint Color Collection: Frank Lloyd Wright™

Since this blog centers around creativity and innovation, let alone imagination, I thought it appropriate to publish some of Wrights work with an intriguing take on some of his designs that were never built. They’ve been reimagined here in the 21st Century. Keep in mind, dear audience, that Wright flourished during the early 20th Century. He died in 1959. His last project, in Phoenix, was recently put on the market for $2.7M.

Spanish architect, David Romero, has created photorealistic computer renderings of unbuilt or demolished Wright buildings. Admittedly, as I was first reading about his process and looking at the photos, the settings seemed surreal.

Wright-car showcase-davidromero

Wright’s Roy Wetmore Car Repair and Showroom was to have been built in Detroit, Michigan. Credit: David Romero

Romero also painstakingly researched the context and location of the building, including adding era-appropriate cars, traces of rain and dirt on the building, and other details in order to bring the project to life. As a result, at times it can be hard to tell these are illustrations rather than stylized photographs.

gordonstrong-davidromero

Intended to stand atop Sugarloaf Mountain in Maryland’s Blue Ridge Mountains, the plan for the Gordon Strong Automobile Objective commissioned in 1924 called for a planetarium and restaurant to accompany a scenic overlook. Its developer, wealthy Chicago businessman Gordon Strong, envisioned it as a destination where families would drive for the day from Baltimore and Washington, D.C. Credit: David Romero

Take a trip back to yesteryear and see for yourself various Wright projects either demolished or even never built.

Larkin-Administration-Building-01

Larkin-Administration-Building-inside

 

 

 

 

 

 

 

The Larkin Administration Building (left) and inside the building (right) made design statements all throughout. However, the building does not exist any longer. Wright’s Larkin Building in Buffalo, New York—his first office building—was built in 1903 and demolished in 1950.

According to Romero, after gobs of research and learning, they had to be works that did not exist, either because they disappeared or because they never came to be built. The reason is simple: 3D rendering tools serve precisely for this, to show what does not exist.

Describing his process of recreation, Romero explains: “I start the model in Autocad, then I export it to 3ds Max + Vray where I add textures, lights and cameras, as well as vegetation and the environment. Finally there is some retouching in Adobe Photoshop, although very light.”

Creativity of today depicting creativity of a bygone era. Fascinating!

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From the early 20th Century to present day we go. I find that creativity is not age based. What’s creative and imaginative is creative and imaginative, regardless of when created.

Take the young Canadian illustrator, Lynn Scurfield. She has positioned her career path thusly: “I wanted to be an animator until I saw artist Alphonse Mucha’s work in high school. I knew that I had to do what he did! Drawing insanely beautiful images and then having them used in different commercial ways was mind blowing.”

Lynn-Slf_Portrait2020

I was taken with this illustration of a smoke monster-type creature (any Lost fans out there?) apparently poised to eat a woman who is just leaving this house, oblivious to her impending danger.

Scurfield Illust

“Hello! I’m an illustrator living in a sleepy town just outside of Toronto, Ontario. My work is defined by crazy colours and textures with strong emotional qualities.”  For Marzena Czarnecka’s article ‘Unsafe at Home, Lost in the System,’ for city lifestyle magazine Avenue Calgary.

She describes her approach as . . . “My art style, which utilizes a mix of media, really confuses people because they never know how much of my work is done traditionally versus digitally. People are also intrigued by how emotional my work can feel. I’m usually hired to create images about emotionally difficult topics, like death, mental health and separation. The fact that I’m being hired to make illustrations that emotionally connect with a general audience is special and amazing.”

. . . and her philosophy as . . . “Don’t overthink your work. When I was in school, I was always worried if my work was good enough, if it was cool enough, if I was a two-bit artist. Since I’ve started working in the industry, I’ve realized that thoughts like these aren’t healthy, and they don’t make you a better artist. I like my work more now that I care less about what people think. As long as my clients are happy with the final results, I’m happy!”

Walrus-Lynn

“For Erin MacNair’s short story ‘Thin Crust,’ for general interest magazine The Walrus.”

Interestingly, both Wright and Scurfield, though a century apart, expressed their work in striking and dramatic ways while emitting strong, emotional qualities. Imagination is at the heart of creativity and the images exhibited by these two talents stirs that imagination.

Born of different generations, one has left his indelible mark in the world of architecture while the other continues to illustrate hers. Take heed; the rest of us can learn something. Creativity and imagination are not constrained by time and space, and to a lesser degree, neither are we. Think about it!

Fun, Frivolous, Famous, and Fearless Quotes . . . Food for your Soul!!

red-quotation-marks-vector-online-royalty-free-picture-435958Here we are again, searching through the online Quote Bag. Some of the gems I found are listed below.

Your respite into the world of famous and sometimes infamous quotes from a variety of personalities. Any one of these could prove motivation for that ad you’re working on, tweak your imagination, inspire you or just plain bring a smile to your face.

 

Charles Kettering Quote

I am looking for a lot of men who have an infinite capacity to not know what can’t be done.” – Henry Ford

My stories run up and bite me on the leg. I respond by writing down everything that goes on during the bite.” — Ray Bradbury, the author of Twilight Zone’s 100th episode!

Ray Bradbury Title Card

From someone on Twitter:
It was the great Ray Bradbury, whom I interviewed as a young reporter and aspiring novelist going in five different directions at once and totally befuddled.  His simple advice to me:  “Write what you love to read.”

Rod Serling Quote

 

Mark Twain Quote

 

It is the supreme art of the teacher to awaken joy in creative expression and knowledge.”   – Albert Einstein

There have been three writers that most suit me: Rod Serling, Clifford Odets and Neil Simon. With Neil it was the humor and the rhythms. Odets, the staccato. But with Rod Serling, it was the anger, the defiance and fire. He brought such fire to everything he wrote.” — Jack Klugman

No knowledge of what went before. No understanding of what is now. No knowledge of what will be.  #ZoneQuotes #S3E14  “Five Characters in Search of an Exit” by Rod Serling

Creativity requires the courage to let go of certainties.” – Erich Frommred-quotation-marks-vector-online-royalty-free-picture-435958

 

 

 

 

Which ones ring true for you? Inspire you? Make you want to scratch your head and say “Huh?” Let me know in the comments.

Season’s Greetings & Merry Christmas!

Version 2

And you thought you had a dysfunctional family!

Friday Fun Quotes . . . is baaaack!!

It’s back. Friday Fun Quotes. Sorry we’ve been away for awhile but other priorities surfaced and we’re just now trying to get back into the swing of things.

Searching through the online Quote Bag, some of the gems I found are listed below. They are a variety of ad-related and TV-related quotes from some very significant folks in our culture such as David Ogilvy, Rod Serling, Steve Jobs, and Van Gogh.

So, without further ado, enjoy!

If you’re trying to persuade people to do something, or buy something, it seems to me you should use their language, the language they use every day, and the language in which they think. We try to write in the vernacular. David Ogilvy, member, Advertising Hall of Fame

Great designers seldom make great advertising men, because they get overcome by the beauty of the picture – and forget that merchandise must be sold. James Randolph Adams, member,                       Advertising Hall of Fame

Our current obsession with creativity is the result of our continued striving for immortality in an era when most people no longer believe in an after-life. Arianna Huffington

RodSerlingQuote-singular evil

RodSerlingQuote-where will he

I want to put a ding in the universe. Steve Jobs

VanGogh Museum

Van Gogh Museum

‘something like the colour of a really dusty potato, unpeeled of course’. Van Gogh painted in earth tones. He wanted to show that they ‘have tilled the earth themselves with these hands they are putting in the dish, and that they have thus honestly earned their food’. 

We don’t grow unless we take risks. Any successful company is riddled with failures. James E. Burke, member, Advertising Hall of Fame

NightGallery-Michelle Lee

The weed is employed by the aging witch who has used up her present body to facilitate her entry into the new, young body she has chosen for herself. #GalleryQuotes #NGS2E3, “Since Aunt Ada Came to Stay” (Night-Gallery) Michelle Lee

***And, finally, with a wink and a nod . . .***

The man I knew, my dad, was nothing like the black and white image walking across the MGM soundstage… #my lampshade, guitar and I don’t know where he got the rest of the outfit. Anne Serling, excerpted from “AS I KNEW HIM: My Dad Rod Serling”

RodSerling-at home

Rod at home

Friday Fun Quotes: Imagination’s Elixir

Here ya go. Your weekly respite into the world of famous and sometimes infamous quotes from a variety of personalities. Any one of these could prove motivation for that ad you’re working on, tweak your imagination, inspire you or just plain bring a smile to your face.

Did you ever wonder if Charlie Brown ever felt like he was living in The Twilight Zone or if Snoopy ever wanted to remodel his doghouse from a Frank Lloyd Wright design?

It’s Friday. Have some fun. Enjoy!!

CharlesShultz Quote

Rod Serling-Behind Curtain

 

The writer broadens, becomes more observant, more tempered, wiser… It  is not something that is injected into him by a needle…  It doesn’t  work that way. It’s a tedious, tough, frustrating process, but never,  ever be put aside by the fact that it’s hard.– Rod Serling

 

The scientist has marched in and taken the place of the poet. But one day somebody will find the solution to the problems of the world and remember, it will be a poet, not a scientist. – Frank Lloyd Wright

A great architect is not made by way of a brain nearly so much as he is made by way of a cultivated, enriched heart. – Frank Lloyd Wright

It is better to fail in originality than to succeed in imitation. –        Herman Melville

There is a muse. But he’s not going to come fluttering down into your writing room and scatter creative fairy-dust all over your typewriter or computer station. He lives in the ground. He’s a basement guy. You have to descend to his level, and once you get down there, you have to furnish an apartment for him to live in. You have to do all the grunt labor, in other words, while the muse sits and smokes cigars and admires his bowling trophies and pretends to ignore you. –                Stephen King

Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do. If you haven’t found it yet, keep looking. Don’t settle. As with all matters of the heart, you’ll know when you find it.– Steve Jobs

Own only what you can always carry with you: know languages, know countries, know people. Let your memory be your travel bag. -                Aleksandr Solzhenitsyn

11 … 10 … 9 … ignition sequence start … 6 … 5 … 4 … 3… 2 … 1 … 0. All engine running. Liftoff! We have a liftoff — 32 minutes past the hour — lift off on Apollo 11. Tower cleared. – Jack King

quote

 

 

 

 

 

Colorfully Weird, “Speeding” Image Wins Hyundai Cannes Lion. Should it Have?

Winning an award in the advertising business is a big deal. The really big deals come annually during the sun-baked, beach-worshipping, booze-enhanced party in France known famously as the Cannes International Festival of Creativity. This year was no exception.

Except. One campaign that did win a Lion was done by MullenLowe/SSP3 for Hyundai called Speeding Emojis. As their brief explained, “Every day, more people are involved in car accidents for texting and driving. To make drivers aware of this issue, we decided to use one of the most common elements, when it comes to writing: emojis. But we wanted to use them in a different way. So, we decided to show how they would look at 69, 85, 43 and 76 km/h to prove that texting and driving at the same time just doesn’t make sense.”

Color Swirl Hyundai Ad

Colorful representation of an emoji used while texting when traveling at various high speeds. Note the vertical line of copy at left basically saying “don’t text at xy speed and drive.”

The explanation given in the brief by the agency obviously doesn’t appear in the ad, nor should it. Given this, how is one to know what the image is? While the single line of copy is pretty self-explanatory, the big-ass image of a color swirl is not.

The campaign also uses several different emoji varieties with accompanying swirls of different colors, tying in with that emoji.

Color Swirl Hyundai-green

Another in series of colorful swirls in Hyundai’s Don’t (emoji) and Drive campaign

Given that the image dominates the ad and the tag line is sort of lost, it sort of begs the question: What the Hell does the image represent and/or why isn’t that explained in some fashion? Given an art director’s or designer’s perspective, one might wonder, “How’d they do that?” or “What is that supposed to be?”

Well, this is where it gets even more interesting. According to a post on Twitter, a very “similar looking” image is available from Shutterstock. Now, it’s not unusual to use stock imagery in spec work or presentations but unless an agency is in partnership with a stock footage and imagery company like Shutterstock, this is highly unusual and probably not even kosher. There’s not even a credit given to Shutterstock in the ad nor to the designer who created the original artwork, Rik Oostenbroek.

Color Swirl Hyundai-large

Color swirl image via Shutterstock compared to image used in Hyundai ad campaign.

I’m surprised that, to my knowledge thus far, neither Shutterstock nor Rik Oostenbroek have contacted the agency or Hyundai about about this; of course, this assumes that approval was given beforehand. Even if it was, where’s the credit?

In reporting on the story, Adweek requested a response from MullenLowe who sent the following:

“In regards to this particular campaign, the images were identified as the most fitting way to illustrate the important ‘don’t text and drive’ message for our client. The appropriate rights for the four images were purchased through the correct channels and we acted legally within the terms of the licence. We have been in contact with the artist claiming credit for the work on social media, with a full explanation of the creative process and the surrounding legalities.

“D&AD investigated the entry and deemed it eligible on the evidence provided.”

But . . . where’s the originality? Some folks may not have a problem with using stock imagery in ads while I’m sure some do. Are we seeing some sort of trend in advertising? What’s the proper use of stock photography and when and where should it be used?

“If you literally copy and paste something and stick a line of copy on it, I don’t think it’s worthy of an award,” said Chris Garbutt, global CCO of TBWA\Worldwide and a frequent awards juror. “I don’t think it’s enough to do that anymore.”

I believe this ad and its campaign has a few issues. Feel free to write in the comments section of this blog and let me know your thoughts.

Personally, these images remind me of something caught in a time warp, but absolutely nothing concerning automobiles. The concept of “don’t text and drive” could apply to any cell phone provider’s message, for that matter.

The images do illicit one’s attention. However, their reaction may produce a “WTF?”

Go figure.

 

Friday Fun Quotes: Advertising (well, not so much) & Others

This week I offer some different types of quotes that have more to do with writing and clarity, important to all writers. Still, some of these could also apply to speaking as well. The sources are varied as are their backgrounds and some are better known than others.

Nevertheless, take heed, take heart, and take a read . . . Enjoy, learn and then act accordingly. But, it’s Friday, so have Fun!

Quote

A sentence should never be cruel and unusual.— William Burton, Esq.

I have made this letter longer than usual because I lack the time to make it shorter.— Blaise Pascal, mathematician

Clarity begins at home.— Edie Schwager, speaker with the American Medical Writers Association

The trouble with so many of us is that we underestimate the power of simplicity.— Robert Stuberg, author and speaker

I never write ‘metropolis’ for seven cents when I can write ‘city’ and get paid the same.— Mark Twain, author

When writing about science, don’t simplify the science; simplify the writing.— Julie Ann Miller, former editor of Science News 

This report, by its very length, defends itself against the risk of being read.— Winston Churchill, former British prime minister

If you don’t have time to read, you don’t have the time (or the tools) to write. Simple as that.— Stephen King, author

All good writing begins with terrible first efforts. You need to start somewhere.— Anne Lamott, author

Good writing is clear thinking made visible.— William Wheeler, journalist and author

Easy reading is damn hard writing.— Nathaniel Hawthorne, author

No compulsion in the world is stronger than the urge to edit someone else’s document.— H. G. Wells, author

 

So which one or ones resonate with you? Drop me a line and let me know why.

Friday Fun Quotes: Masters’ Collection

This Friday’s edition of the blog again highlights various quotes in yet a different manner. Their authors don’t necessarily come from the advertising industry but are involved in some aspect of creativity.

Serling, Poe, Van Gogh, Einstein – quite a master’s collection, wouldn’t you say? While I am definitely a fan of Rod Serling and his Twilight Zone series, I also enjoy the works of my relative, Edgar Allan Poe. Yes, I am a writer. I learned years ago in reading a Louisiana history book, that my great-great-great uncle (Poe) was Edgar’s cousin or something like that.

And, yes, I do believe there is some truth to what “Uncle Edgar” (as I call him) says in the first quote below.

Uncle Edgar Quote

Edgar Allan Poe-silhoutte quote

Albert Einstein quote

Van Gogh Quote

Whenever you write, whatever you write, never make the mistake of assuming the audience is any less intelligent than you are.                                                                        –  Rod Serling 

...No matter what the future brings, man’s capacity to rise to the occasion will remain unaltered. Our  potential for tenacity and optimism continues, as always, to outfight and outlive any and all changes made by society. – Rod Serling. Twilight Zone “Steel.”

 

Rod Serling Profile:Quote

Rod Serling-Graduation

So long as you care, so long as you commit, so long as you concern yourself with the human condition, you have it in your power, perhaps twenty years from now, to be called to deliver a Commencement Address against a background of an infinitely finer world. – Rod Serling

Rod Serling-Behind Curtain

The writer broadens, becomes more observant, more tempered, wiser… It  is not something that is injected into him by a needle…  It doesn’t  work that way. It’s a tedious, tough, frustrating process, but never,  ever be put aside by the fact that it’s hard. – Rod Serling.

So, do you have a favorite? Which one really speaks to you? Let me know, and I may pass it on to Uncle Edgar!

Friday Fun Quotes: Special Edition

As you can see, this edition of Fun Quotes looks different. While I continue with a series of various illustrious quotes, here are some others I found that are not only worth-remembering, but which I find interesting and inspiring. Hopefully, you will, too.

Enjoy!!

Man is a creature of hope and invention, both of which belie the idea that things cannot be changed. – Tom Clancy

If people did not sometimes do silly things, nothing intelligent would ever get done. – Ludwig Wittgenstein (NCN)

Creativity needs the ability and freedom to enjoy, to fantasize, to laugh, to loaf, to be spontaneous. Creativity is a kind of intellectual play. It is a kind of permission to be ourselves, to let loose and to be crazy. – A.H. Maslow 

The longer I live, the more beautiful life becomes. – Frank Lloyd Wright

Brene Brown Quote

PelegTop on Creativity

Abdul Kalam Quote

Ken Robinson Quote

Everyone Is Creative

Doctor Who Quote

 

So, whatdaya think? Have a favorite among these? Lemme know!

 

 

 

 

Lady of the Living Room

A short, “short” (story).  This “short” came to me in a dream sequence recently. It was so vivid yet I could never identify the Lady, but I sort of recalled the Living Room.

 

I found her standing in the middle of the living room. But whose? This is not my house but for some reason it’s familiar. How did I get here? Who is this woman?

Attractive, stylish, middle-aged woman, dressed like 60’s women, complete with non-bufont hairdo. She’s in a silver-white business suit with dress buttons down front leading to a big belt buckle.

Martha Stewart Silhoutte

Silhouette by marthastewart.com

She’s actually from the sixties. Aside from her appearance, I seem to know that for some reason.

She never says her name.

Gazing intently into my eyes, she seems to know what I’m thinking and wondering.

She then proceeds to undress.

She gradually strips off her clothing, asking for some assistance from me. During so, she openly talks about having black underwear but not like the conservative styles of sixties’ fashion for “women her age.”

She embraces me and coyly purrs that she’s ten years older – – how does she know?

The Lady stands there before me, completely nude except for shiny black dress high heels. She appears to be completely comfortable and says she’s always been very open and passionate about sex, and with men of all ages.

We embrace and have a passionate kiss. Only then do I break away to get a drink when I discover the surroundings have changed.

We’re still in a house but not “that” house. Don’t know what’s happened but now I seem to be back in the sixties.

What power has she? Can I get back to my reality? Have I changed? Why has she done this?

“You told me I looked like a lady from the sixties,” she declares. “Well, you’re right; I am a lady from the sixties. And now you’re back in the sixties, too, dah-ling,” she purrs rather matter-of-factly.

“Where you’ll stay!” she blurts out flatly.

Martha Stewart Silhoutte 2

Silhouette by marthastewart.com

She starts laughing slowly; first a chuckle, then intensifying into full blown, hysterical laughter, all the while having a slight but wicked twinkle in her eye.

Then in a flash, she’s gone. Poof!

Startled, I begin to look around when I notice the windows and how pretty a day it is outside. Maybe my reality still exists beyond that window. As I near the window, however, I’m shocked to see that it’s just a painting. That’s not all; as I look around the room, I notice that ALL the windows are paintings.

What’s going on?

I move toward another window/painting, but as I pass in front of what I know is a mirror, I stop dead in my tracks. The reflection is of myself; yet, it can’t be.

Then I hear, faintly but distinctly, her hysterical laughter once again.

It appears I have now become the Lady of the Living Room.

 

©Copyright Joe Fournet/Ideas&MORE 2020. All Rights Reserved.